Here, you’ll not only explore the technical aspects of the project but also delve into the sapient story from the Locus Solus Studio that crafted a conceptual and emotionally charged design! ✨ Check out the details of this AR filter infused with special meaning as it shifts the well-known focus of Augmented Reality towards something […]

Join us in an exhilarating case study with today’s guests – Morphy Vision, as they pull back the curtain on the entire process from concept to the rollout of the AR effect! 🤓💎 Crafting this engaging AR game, inspired by the renowned DJ’s latest album – DRIVE, demanded a fusion of Tiësto’s brand and style […]

Through inspiration and painstaking work to create a super brilliant look that dazzles with its uniqueness and Drag Queen’s character 👑 – Lucie Bouchet shared the facts of creating a stunning and exceptional Drag artist look, exemplified by Nicky Doll! 👄 Experience the AR interpretation of Drag Diva, and, most importantly, delve into the behind-the-scenes […]

The Feel Electric festival took place on 19th July 2023 in London’s Covent Garden and celebrated the brand’s participation in the ABB FIA Formula E World Championship, by transforming the venue into a magical Cherry Blossom garden. 🌸 The dazzling AR Effect created for the event turned out to be not only a great marketing […]

Today, we will witness an exceptionally captivating makeup look where every element was meticulously planned and balanced, where the digital artist Xenia’s aesthetic sensibility played a crucial role! 💜 Enchanting and graceful, vivid yet not overly bold, every aspect is flawlessly executed. 😍 Let’s delve into the realm of digital visage and explore how to […]

What was the starting point of the collaboration between Filtre Experience and IRL Paris? Who approached whom and how? IRL Paris is a streetwear event happening during the fashion week in Paris. It’s focusing on new emerging fashion brands that are used to release drops an that have a strong digital influence. We were put […]

Psychoseby malel.v The Idea Behind The Effect I would like to thank Lenslist Team for giving me the opportunity to present my AR Case Study. The idea to create this filter came from Hitchcock’s film Psycho, a cinema classic that deeply impacted me. I decided to undertake this project to participate in a competition organized […]

Daft Punk: Memories Unlockedby Daft Punk Purpose of Creating the Lens Snap AR Studio Paris contributed to the launch strategy of Daft Punk Random Access Memories 10th anniversary edition. To perpetuate the creative genius of Daft Punk, very attached to their fans, always teasing them and offering exclusive contents, AR Studio in alignment with its […]

What was the creative process behind your AR Coachella experience? Perspectives Made by @omega.c Coachella created the idea of the mirage; a portal-like concept that would spread the spirit and joy of Coachella all around the world. I wanted to create an interactive effect that lets the user create a rift to the mirage by […]

The idea behind the effect The idea was to bring some magic to Augmented Reality as it gives you the opportunity to practice a bit of witchcraft as the effects can provide a quick way to feel it in your own hands and to see a piece of sorcery through the camera in real time. […]